Social Media Marketing Made Simple

A beginner's guide to using hyperlocal social media marketing to grow your business with confidence

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"Now my band is connecting with the right fans in my area and we are rocking it! Thank you Jessica and Lynne." - Kyle D.

If you want to become better at growing your small business using social media marketing, but struggled with knowing which social media platforms you need to be on, who to follow, what content to post and how to grow your audience, this course is for you. Plus, you will leave with the confidence that you can do it on your own.

What You Will Learn....

You will learn how to use social media to build connections, brand awareness and create an effective system for amplifying your business’s message across town. Lessons are organized across 4 simple milestones that every social media marketer needs and this course will give you the tools to grow with confidence.

Harnessing Your Local Community. Tap into your local community to create a powerful network of connections to promote your brand message.

Selecting Social Media Platforms. Learn which platforms are ideal for reaching your future customers.

Creating Compelling Content. Learn how to create inspiring content that captivates your customer. Attract your customers and get your brand noticed in relevant communities by effectively using #HASHTAGS and @ACCOUNT TAGGING.

Engaging Your Customers and Prospects. Maximize your presence on Facebook, Instagram, Twitter and LinkedIn and grow your business

Why you will LOVE this course…

Learn from Experts. Learn from two dynamic and engaging women who are growing small businesses in the Metro NY/NJ area using their tried and true social media marketing techniques.

Simple Step-by-Step Training. Through a series of inspiring videos, detailed instructional slides, printable templates and guided exercises, entrepreneurs will learn the basic steps needed to turn their social media into a meaningful marketing channel.

Flexible Viewing. View lessons on any devise, in any order and on your schedule.

Course Certification. Receive an official Red Root Certification upon viewing the course. Add it as an accomplishment or educational training to your resume, share with your manager or use it to brag to your colleagues on LinkedIn.

Who Should Take This Course?

Anyone who is a/an:

    • Retail shop owner looking to build traffic through local social media
    • Entrepreneur just starting out or has a business that has plateaued
    • Artisan or maker on your journey to turning your passions into profit
    • Health, fitness, professional and executive coaches offering their support to care about people's lives
    • Non-profit marketers who are looking to conserve their non-working dollars and maximize engagement for their cause

Your Instructors

Jessica Maarek & Lynne Brennen
Jessica Maarek & Lynne Brennen

We're Jessica and Lynne of Red Root Marketing. We have been helping our clients use social media to take their business to the next level for almost ten years now.

Jessica founded Red Root Marketing in 2013 in response to small business owners needing help connecting to their customers, prospects and communities to expand their brand awareness. Developing a social media marketing approach, rooted deeply in creating community connections, Jessica was able to help local businesses in an efficient and effective manner through grassroots and hyperlocal marketing techniques. Jessica grew up in Wisconsin, lived in France for 6 years and has been on the East Coast with her family for over 18 years.

Lynne brings a career of marketing expertise to Red Root Marketing. Responsible for consumer marketing at The Wall Street Journal and The New York Times, Lynne honed her skills in digital marketing and e-commerce while leading teams in consumer marketing, strategic planning and market research. Lynne received a bachelors from Northwestern University and holds an MBA from Boston University.

Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
How is this different from free tutorials on YouTube?
This training provides a comprehensive approach to developing a local social media marketing strategy. Most other online videos lack a strategic approach and just share how to use social media platforms vs. developing a strategy for your business that you can optimize over time. This training also contains downloadable models and templates to help you map and execute your plan to harnessing your local community to grow your business.

Ready to grow your business by leveraging the power of your local community? And, get a big dose of self-confidence as a bonus? This is the first step and we are here to help you. Let's take this journey together. YOU CAN DO IT!

We are Rooting for you!

Jessica & Lynne

Get started now!